Leap of Faith with Kyrstin Stone
Meet Kyrstin! Kyrstin Stone is an LA transplant by way of Florida, who grew up wearing dresses, yet still getting dirty and has subsequently made a career out of it. She got her start learning what it takes to drop a man from space with Red Bull and has since worked with numerous companies to help them grow organically through targeted marketing and experiential campaigns. This year alone, she’s worked with Jack Daniels on an NBA All-Star activation, helped to roll out a new product with WTRMLN WTR and has been working on campaigns with Got Milk. As if that wasn’t keeping her busy enough, she’s had a large focus on female empowerment initiatives including an all-women’s workout supported by Ethika. Kyrstin also started a personal blog, A Penny Abroad, almost two years ago, which has since evolved into Baggage Claimed, a content platform where she shares stories of amazing people she’s met all around the world through the lens of skateboarding and...it's rolling right along :)
why do you do what you do?
In so many words, I love it. I've always had a passion for experiential marketing and I'm fortunate enough to be able to do it for a living. I love the process, dealing with vendors, activation days and yes, even recapping. What's that saying about loving what you do and never working a day in your life?
what's one thing you hope never changes?
The Oreo Peanut Butter donut from SK donuts. It is perfection.
when do you feel most alive?
When I'm helping other people. Growing up with a firefighter father meant that I learned a lot about selflessness and, it is a mentality that has carried on into my adulthood. I like to see people smile especially if they feel as if they have nothing to smile about. It's what inspired me to start my blog "A Penny Abroad." Everyone has a story that deserves to be told and I want to help people with otherwise silenced voices be able to share their journey and hopefully inspire other people along the way.
what are you really good at, but kind of embarrassed that you're so good at it?
Weird as it may sound, I'm really good at making friends. I think it's because I genuinely listen to people and care about what they're telling me when I meet them. I joke that "a stranger is a best friend you haven't met yet" but, it's legitimately my life.
what's the hardest lesson you've had to learn?
I've learned that it's ok to let go. I was someone who would hold onto to things as long as possible, no matter how bad they were for me. People, jobs, everything I had an emotional connection to would stay with me until I emotionally couldn't carry it around with me anymore. Now I've realized that you have to let go in order to make room for new opportunities, new people, and the option to be truly happy.
what's the title of the current chapter of your life?
Leap of Faith
be sure to follow kyrstin all over the internet!