Intention with Rachael Parker-Chavez
AUG 21 2018 - Meet Rachael! Rachael Parker-Chavez is a social impact strategist, aspiring optimist and lover of humans. She runs defining: GOOD, a business coaching company for people who want to use their brands and entrepreneurial spirit to do good. She believes in the power of human ability to create positive change and helps businesses do just that.
why do you do what you do?
I believe every human is inherently valuable and the way we live life and do business should reflect that fact. I also believe business can be a powerful vehicle for social change when used well, so my mission is to inspire and equip business owners to use that power well.
what's one thing you hope never changes?
The truth is, I don’t always do this perfectly, it's really hard when you start to think about it, but I try and I hope that never changes. I also hope we continue on this path towards ethical business, because that'll make it easier :) It's growing like crazy and I pray it's not a trend. I truly believe it's here to stay, but never say never.
when do you feel most alive?
I feel most alive when I'm discovering something new, that can look like travel or new food or meeting new people, but also when I'm helping someone else discover something new too, especially if it's something I'm passionate about or truly believe in, whether that's through teaching, work or just casual conversation.
what are you really good at, but kind of embarrassed that you're so good at it?
I'm really good under pressure. I know that's a little cliche, but it's true. I thrive under pressure. It's embarrassing because I don't have an inherently high-pressure job, like a surgeon or a firefighter, and therefore I have no reason to be under pressure besides the fact that I do really well, which sometimes leads to (unintentional, of course) procrastination.
what's the hardest lesson you've had to learn?
Not everyone will like me or "get" me all the time. It's super simple and something I've heard before, but it took experiencing it for myself, truly agonizing over it and finally coming out the other side, for the better, to realize it's true and it's ok. It still gets me every once in a while, but for the most part, it's a lesson learned.
what's the title of the current chapter of your life?
Intention. Last year was a season of exploration; saying "yes" to everything, trying things constantly and, at times, flailing wildly. It was great, but it was time to wrap it up. I committed this year to intention. To be more purposeful with my time, in relationships, with business opportunities and life in general.
be sure to follow rachael and defining good all over the internet!